2017春JC406 传播研究方法课程资料

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教学大纲: 请点击这里

小组作业指南:请点击这里

教材与参考书:

(E) Babbie, E.  (2011). The Basics of Social Research (5th Ed.) Wadsworth: Belmont, CA.

(C) 艾尔·巴比 (Earl Babbie) (作者), 邱泽奇 (译者) (2005). 社会研究方法(第10版)。北京:华夏出版社。

毕恒达. (2007). 教授为什么没告诉我。北京:法律出版社。

日程安排:

Date Content Chapters 
Week 1:

2.21

Human Inquiry and Science E: Ch1

C: Ch1

Week 2:

2.28

Paradigms, Theory, and Research E: Ch2

C: Ch2

Week 3:

3.7

Research Design E: Ch4

C: Ch4

Week 4:

3.14

Conceptualization, Operationalization, Measurement E: Ch5

C: Ch5

Week 5:

3.21

Indexes, Scales, and Typologies E: Ch6

C: Ch6

Week 6:

3.28

The Logic of Sampling E: Ch7

C: Ch7

Week 7:

4.4

NO Class (Tomb-sweeping Day)
Week 8:

4.11

Experiments (I) E: Ch8

C: Ch8

Week 9:

4.18

Experiments (II) E: Ch8

C: Ch8

Week 10:

4.25

Survey Research (I) E: Ch9

C: Ch9

Week 11:

5.2

Survey Research (II) E: Ch9

C: Ch9

Week 12:

5.9

Content Analysis E: Ch11

C: Ch11

Week 13:

5.16

Qualitative Field Research

Unobtrusive Research

Evaluation Research

E: Ch10-12

C: Ch10-12

Week 14:

5.23

Group Project Presentation (I) N/A
Week 15:

5.30

NO class (Dragon Boat Festival)
Week 16:

6.5

Group Project Presentation (II) N/A

Let’s have fun together!

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